SmartKem Branding
Discipline(s): Branding Digital All
The Brief
St. Asaph & Manchester based Smartkem is a leading technology company with a vision to become the world’s leading supplier of organic semiconductors for the manufacture of conformal, lightweight and low power thin film transistors.
Its groundbreaking truFLEX® semiconductor platform is enabling the manufacture of a new world of differentiated automotive, wearable, mobile, embedded and large area displays and electronics. Design by PH was engaged to deliver a brand evolution and to help reposition the company rightfully in its place in the high-tech industries.
Our Solution
From a fully responsive, contemporary WordPress website through to branding guidelines, brochures and business cards, Design by PH is delivering a range of promotional materials to support the company’s investment and marketing programmes.
The company operates globally and phase II of the rebrand involves a website for its Chinese operations in simplified Chinese, as well as new branding and advertising work for more consumer driven audiences.
Watch this space to see the truFLEX value proposition become a reality – you’ll be wearing a smartwatch incorporating this amazing technology soon!
– Dr Mike Cowin, Strategic Marketing Director, SmartKem
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